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Alexandra Calukovic-Deck, aka the Marketing Guru, is a data-driven marketeer. Growing up in the traditional marketing era, this Inbound marketer has experienced first-hand the shift to a more digital world. Versed in email, social and content marketing, Alexandra Calukovic-Deck drives the strategy behind Yoh's international sales and marketing divisions. Claims to fame include the longest possible last name ever, being able to call herself a certified Strategic Marketer and being a Philly phanatic.