A DAY & ZIMMERMANN COMPANY

FROM CRISIS TO COMFORT:
NURSING & REHAB PROVIDERS ADDRESS
CRITICAL STAFFING CHALLENGE

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STRATEGIC ACHIEVEMENTS

  • FULLY OPERATIONAL RPO PROGRAM IN LESS THAN 2 WEEKS
  • ACHIEVED HIGER QUALITY CANDIDATES
  • REDUCTION IN PLANNED OVERTIME SPEND

What Yoh Brought
to the Table

  • RPO, Source 2 Hire

Degree of Difficulty

  • 8/10
  • Shortage of nursing talent
  • Falling employee attrition
  • High operating costs
  • Poor employee brand and experience

The Dilemma
A shortage of qualified nursing talent had created a crisis for our client, a multi-site nursing and rehab provider based in rural Ohio. Current staff was required to work a significant amount of mandatory overtime on a regular basis to provide the necessary coverage. As a result, employee attrition had reached concerning levels while many of the remaining staff contemplated making a job change. Administration was focused on solving a staffing issue which had increased their operating costs and negatively impacted the employer brand and employment experience, ultimately putting quality of care at risk. 

The Strategy
Recognizing the immediate challenge, the client chose to engage DreamJobs, a Yoh Company, to develop and execute a high-intensity candidate sourcing initiative for an initial period of 90 days. The implemented solution would function in partnership with the existing HR team and include a significant focus on direct sourcing activities such as cold-calling and targeted email campaigns. DreamJobs partnered with the client to define job requirements, an employer brand message and process accountabilities. The program was fully operational in less than two weeks.

The Impact
The DreamJobs team was able to identify and message with the nursing talent within a reasonable distance of each location producing an influx of qualified nursing talent. With modifications to the existing recruitment process, numerous on-site tours and multiple hires resulted over the course of the program. After 90 days, the Director of Nursing indicated that they were no longer in crisis mode and had achieved higher quality candidates through the partnership with DreamJobs than they had been able to produce on their own. In addition, employees were happier and they saw a significant reduction in planned over-time spend. The Executive Administrator also noted a marketplace ‘buzz’ during the initial program phase resulting in an increase of quality talent interested in positions outside the DreamJobs scope of work.

Due to the success, the client chose to continue to leverage the DreamJobs team on an ongoing basis to ensure a continuous pipeline of talent into the recruitment process. Simply put, the DreamJobs team implemented a scalable recruitment solution which allowed our client to move from crisis to comfort.

HEALTH CARE INDUSTRY FAST FACTS
234,600 jobs were created in the health care sector in the first half of 2016

The demand for registered nurses in the U.S. is expected to grow 14-16 PERCENT by 2021

94 PERCENT of hospitals, medical groups and other healthcare facilities used temporary
physicians in 2016

Occupations outside the hospital, such as pharmacy technicians and home care aides, are expected to grow rapidly through 2018.

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