How to Deal With Mass Recruitment Campaigns More Resourcefully

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Posted by Guest Blogger

October 17, 2013

The concept of mass recruitment is a particular challenging one, especially in this global economic climate. However, where more and more people are working longer hours in order to find the right candidates for numerous roles, what are people doing? Times, as they say, are tough and before talk of recession spills over again, there are several ways in which attracting the best people can be made more efficient.


So how are you able to get your message across as well as promoting your brand more efficiently? Marketing not to mention solidifying your brand is considered to be one of the most important areas when it comes to the better mass recruitment campaigns. In addition to this, it will enable you to:

  • Attract some of the best talent in your chosen sector.
  • Be at the forefront in your particular industry.
  • Create awareness about your company.


When you decide to take your recruitment process to the international stage, you will find that the net is much more extensive than you might have thought. In this way, you will be able to cover all the options as far as the right candidates are concerned. In addition to this, you can:

  • Take into account everyone to find the best people out there.
  • Focus on finding the cream of the crop from the overall selection of prospective workers.
  • Ensure you can target one particular area to localise your objectives.

Language Barrier

Talking to people is of course essential, but what happens if you need to converse in another language? This is the arduous task that faces a number of different recruitment companies when looking for people with professional experience. Therefore, launching a worldwide mass recruiting campaign means that you should be prepared to:

  • Talk to people in the target language.
  • Respect different types of cultures and employment tendencies.
  • Adopt different tones according to speaking to graduates or experienced professionals.

Maximising Technology

If you really want to become more efficient in driving your recruitment campaigns, you cannot escape the fact that social media is now playing an important role. The adoption of technology in the medium of HR is becoming more and more important in reaching out and ensuring more resourcefulness. Meanwhile from a virtual receptionist facility to VOIP calling you can reach out more to candidates thanks to:

  • Video conferencing services to perform interviews.
  • Social media to gain a better understanding of the candidate.
  • Other channels to offer quicker mass recruitment techniques.


As the old saying goes, it is not what you know but certainly who you know. This is certainly applicable to mass recruitment drives. This is because colleagues or other people you know working in other companies may know the ideal candidate. In this way it means you will be able to:

  • Contact your connections in order to find out about prospective candidates.
  • Find out more about individuals from different types of areas.
  • Build rapport much more quickly than doing a campaign from scratch.

Organisation and Vision

One of the most crucial factors when undertaking a campaign is to remain focuses not to mention organised. Without this emphasis, it means you will not be able to perform accordingly to the best of your ability. On the other hand, you will need to make sure that all your spread sheets and documents are in one place so you can refer to them quickly. Above all be prepared for the unexpected!

Identify Opportunities

Furthermore, you will need to be resourceful as well as savvy as far as identifying key areas for employees. Thinking ahead whilst finding key areas to target which others might not could prove to be essential. This means you will have to take into consideration where people are best suited and think on your feet. For example you have to think about:

  • Candidates and where they can thrive.
  • Match up skillsets in the relevant sectors or industries.
  • Prompting individuals to tell you where their best skills lie.

The best hiring practices can be adopted and of course performed in a more efficient way if you take on just a few of these pointers. This will set you out from the rest by applying just a few of these tactics to your mass recruiting quests.

This post was written by Samantha Merrylees. Samantha Merrylees a freelance writer for Message Direct in Dorset, caters to the needs of those interested in arranging the services of a virtual receptionist. Their services are available 24 hours 7 days a week.

Topics: Staff Management, HR Strategies, Recruiting Trends

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